40+ Brands | Serving Worldwide

We design high-end brands that stand out and build loyalty

Featured Work

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Our Services

Brand strategy/Brand identity/Creative direction/Logo design/Graphic design/Packaging & print/Digital design

A close up shot of a person wearing a sand coloured crewneck and black pants. There is a black embroidery of a G&J logomark.A close up of a forest matte green square sign with a pale yellow text that says "Soratea". This sign is against a wooden and black industrial building.A forest green linen book cover with Norsol branding which says "Guest Registry" on the front in italic serif font.

Client Love

Hear what my clients are saying

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Brand Identity

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Ben Carroll
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Brand Identity

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Ben Carroll
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Brand Identity & Print Design

“Working with Joyce has been amazing! She is exceptional at listening to our vision and creating incredible design to suit. It has helped us so much. Highly recommend Wonder Studio!”

Ben Carroll
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Brand Identity

“Wonder Studio did an excellent job for Prestige Dentures. Their creative work has made quite an impact to our targeted market. Thank you so much for your hard work, Joyce, and we are looking forward to working with you more.”

Caira Uy
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Brand Identity & Website

“Joyce's ability to bring ideas to the table and capture our business in a simplistic yet highly effective way exceeded our expectations. We are absolutely thrilled with our new branding.”

Glen Downie
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Print Design

“Joyce is really easy to work with. She takes the time to listen and understand what we want for our branding. She makes everything looks seamless and aesthetic but still practical and functional. Looking forward to working with you on more projects in the future.”

Patricia Cinco
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Brand Identity & Website

“Working on our website with Joyce was an absolute dream. She helped us capture exactly what we wanted and made excellent suggestions. She was so professional and helpful as well as creatively innovative. We love the finished product and highly recommend Wonder Studio!”

Gillian Cameron
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Brand Identity

"Joyce from Wonder Studio was so lovely to work with! She's full of knowledge behind brand designs and I received value from her on every step of the process. I know my target clients would love her designs too and I'm excited to use them with my services :)"

Leena Balanag
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Brand Identity

"Absolutely delighted with my experience working with Joyce from Wonder Studio! She made the entire branding process seamless and enjoyable. I couldn't be happier with the results and highly recommend Joyce for anyone looking to elevate their brand with a personal touch! Thank a million times again, Joyce!"

Taylor Arona
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Design Services

"Worked with Joyce from Wonder Studio and it's been nothing but positive so far. She's been willing to work with a more sporadic cadence and sudden updates which has been great. She's always provided quick, high-quality work with fast response times."

Dallen Clark
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Design Services

"Joyce is a wonderful designer and so lovely to work with! She’s got great attention to detail, and is always diligent and professional. Would highly recommend!"

Dan Newman
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Brand Identity

"Working with Joyce was a breeze! The questions she had me process and the creative direction she provided was really helpful in getting clarity for my own business goals and the clients I want to serve."

Deborah Ye
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Frequently Asked Questions

How do I know I am ready to work with you?
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If you’re feeling that your brand isn’t reflecting your current business goals, or you’re struggling to stand out in a crowded market, you’re likely ready for us to work together on building a stronger brand. Branding is a long-term investment that drives growth, builds trust, and attracts the right clients.

What kind of businesses do you typically work with?
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I have been incredibly blessed to have worked with 40+ brands over the last decade with businesses across various industries, including startups, established companies, and entrepreneurs who are looking for an elevated brand identity. Whether you’re rebranding or building from scratch, I tailor my approach to fit your unique needs.

What is your process for your branding packages?
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Our branding process consists of six phases:

  1. Brand Discovery
    We’ll start things off with a chat to get on the same page and understand what makes your brand tick. This is where we’ll talk about your goals, target audience, and values so we can create a shared vision from the very beginning. It’s all about setting the tone for a smooth branding process.
  2. Brand Strategy
    Next, we’ll dive into your brand strategy. This could mean filling out a simple brand-thinking questionnaire or having an interactive one-on-one workshop. Together, we’ll figure out your brand’s positioning, tone of voice, and messaging to build a solid foundation that shapes everything we do next.
  3. Brand Research & Creative Direction
    Now it’s time to dig a bit deeper. We’ll research your audience and check out your competition to see where your brand can stand out. From there, we’ll put together a bespoke moodboard to map out a creative direction that hits the mark with your target audience.
  4. Brand Identity
    The fun begins! We’ll design a visual identity that shows off your brand’s personality, including your logo, colour palette, and typography. Every piece is thoughtfully crafted to give your brand a strong, cohesive look across all touchpoints.
  5. Brand Handover
    Once everything’s ready to go, we’ll deliver all your final brand assets, along with a handy brand guidelines document. This includes everything you’ll need to keep your brand consistent across the board. We’ll wrap things up with the final payment to complete the package.
  6. Brand Implementation (via Design VIP Day)
    With your brand identity sorted, it’s time to bring it to life. We’ll help you roll out your new branding across your website, social media, and other key touchpoints. This makes your brand look polished, recognisable, and consistent wherever people interact with it.

At each milestone, you'll have the opportunity for sign-off before we move to the next phase. This ensures your involvement throughout the process and keeps us aligned. Once you've provided final sign-off for our last phase, I'll request the remaining payment before delivering the final design files and brand guidelines document.

What results can I expect from working with you?
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By the end of our work together, you’ll have a brand that truly resonates with your ideal clients. You’ll feel excited and confident about your brand identity, knowing it stands out and sets you apart from the competition. Plus, you’ll have everything you need to take your brand and grow it confidently.

What is your pricing structure?
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Our pricing is flexible and tailored to suit your unique needs. Whether you’re a start-up seeking affordable branding services or an established business requiring a full-scale branding project, we create bespoke packages designed to deliver results. We ask for a 50% deposit upfront, with the remaining balance due upon project completion. To make things easier, we also offer payment plans and ongoing retainer options for businesses needing continuous brand support.

Additionally, we offer Design Day, a dedicated day where you have 1:1 access to me as your creative strategist. We can tackle a pre-defined task list or collaborate in real-time to refine brand collateral, develop strategy, or design marketing materials. (PS: This doesn’t include core brand identity design and strategy.)

Can you tell me about your experience in design?
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I've been in the design industry for over 10+ years, completing a degree in Design with Honours (in both New Zealand and a stint in London). Following that, I gained over 6 years of experience at award-winning brand and digital agencies before founding Wonder Studio. I've had the privilege of working with 40+ brands, spanning various industries both locally and internationally.

Why wouldn’t I just hire a large agency?
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At Wonder Studio, I run a one-person design agency, which means you'll work directly with me. This setup allows for greater flexibility that fits your needs, one-on-one interaction, and competitive pricing without the overhead costs of larger agencies.

How long does it take to complete a project?
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The timeline for completing a project can vary depending on its complexity and scope. Generally, smaller branding projects can take up to 1 week to complete, and 4 weeks for larger projects. However, this timeframe can be shorter or longer depending on the number of revisions needed, responsiveness, and the intricacy of the design elements involved. To ensure an accurate estimate, I typically discuss project timelines with you during the initial consultation phase.

Introducing wonder studio

Meet the team

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CEO & Founder
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Creative Director & Designer
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Social Media Specialist
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Finance Administrator